Traction News News Updates

Richard Rawlings Collaborates on Custom Build with System X System X, a leading innovator in automotive protection technology, partnered with Richard Rawlings, founder of the iconic Gas Monkey Garage, on the 1970 Synister Chevelle that was unveiled at the 2025 SEMA Show in Las Vegas. This is the first year… Read more »

Restyling shop’s Ford F-150 build earns top honors for craftsmanship and commercial appeal Automotive Concepts from Minneapolis, Minn., won the 2025 SEMA PRO (Professional Restylers Organization) Cup Challenge for its accessorized 2025 Ford F-150 SuperCrew that demonstrates the value and artistry of the automotive restyling industry. Held at the 2025… Read more »

 AI-powered enhancements deliver smarter inspections, deeper insights and stronger technician-customer trust Anyline, a global leader in AI-powered mobile data capture and insights, unveiled today major upgrades to its TireBuddy app at SEMA 2025, the automotive aftermarket’s largest showcase of innovation and technology. Built on a foundation of advanced AI, the… Read more »

The Specialty Equipment Market Association (SEMA) announced the Top 12 builders in the 2025 SEMA Battle of the Builders Presented by Mothers Polish competition. These builders represent an elite group of individuals who have demonstrated extreme talent, creativity, and craftsmanship in modifying cars, trucks, and SUVs. The 2025 SEMA Battle… Read more »

Big O Tires, an industry-leading tire and automotive repair franchisor and subsidiary of TBC Corporation, has introduced a wider range of sizes for its exclusive Big O Tires-branded Big Foot All-Terrain II and Legacy AS Plus tires. The 12 additional sizes for the Big Foot A/T II and 16 new sizes for the Legacy AS… Read more »

The Yokohama Rubber Co., Ltd., is pleased to announce that a car fitted with Yokohama Rubber’s global flagship ADVAN brand tires finished first in the GT300 class in the finale of the 2025 AUTOBACS SUPER GT Series, Japan’s ultimate GT (Grand Touring) car racing series. The final Round 8 was… Read more »

Hunter Completes Successful SOC 2 Type 2 Audit for Customer Platform Hunter Engineering is pleased to announce the successful completion of its SOC 2 (Service Organization Compliance) Type 2 attestation and audit for the HunterNet®2 customer platform, marking a significant milestone in the company’s commitment to cybersecurity, operational integrity and… Read more »

Hunter Canada Distribution Center Doubles Its Inventory Capacity Hunter Engineering Canada recently completed a remodeling and redesign of its distribution center in Aurora, Ontario that will result in significantly reduced lead times for shipping Hunter products and equipment across Canada. With an eye towards expected future growth, the five-month project… Read more »

Access to new cloud-based database saves time and reduces risk for Mercedes-Benz dealers Hunter Engineering is pleased to announce that Hunter alignment systems are approved for use with Mercedes-Benz Wheel Alignment Machine online integration. The new integration allows Mercedes-Benz dealerships real-time access to Mercedes-Benz alignment specifications via Hunter wheel aligners.… Read more »

The Specialty Equipment Market Association (SEMA) announced the Top 40 builders in the 2025 SEMA Battle of the Builders Presented by Mothers Polish competition. Battle of the Builders is the aftermarket industry’s ultimate vehicle competition, and the program is celebrating 12 years of providing SEMA Show builders a platform to… Read more »